Unlock Your Potential with a Masterful Progress Mentor
It gets easy when it gets tough
The path clears when you stop avoiding the weight.
Coaching for those who are ready to lead from within, even when it’s hard.
Mission
Our Purpose
I believe that ease is not the absence of pressure, it's what remains when we stop resisting it.
In the most demanding moments such as careers shift, identities blurriness, or when leadership gets lonely, something opens. If you know how to meet the weight, you start to move differently.
I work with those who are not afraid to sit with the hard questions. Who wants to grow not by escaping the tension, but by transforming through it.
Whether you're navigating executive responsibility, a personal crossroads, or the silent complexity of living abroad, my role is not to lighten your load, but to help you carry it with strength, clarity, and depth.
This is work for those who are ready to become lighter, by going deeper.
This is not coaching for the comfortable.
Mission
Why It Matters
I believe that ease is not the absence of pressure, it's what remains when we stop resisting it.
In the most demanding moments such as careers shift, identities blurriness, or when leadership gets lonely, something opens. If you know how to meet the weight, you start to move differently.
I work with those who are not afraid to sit with the hard questions.
Who wants to grow not by escaping the tension, but by transforming through it.
Whether you're navigating executive responsibility, a personal crossroads, or the silent complexity of living abroad, my role is not to lighten your load, but to help you carry it with strength, clarity, and depth.
This is work for those who are ready to become lighter, by going deeper.
This is not coaching for the comfortable.
Ways to Work Together
Personal Progress
Business progress
Coaching Process
1 – Send Inquiry with Your Needs
You start by sending an email with your needs, goals, or current challenges.
I’ll personally review it and respond with questions, reflections, or initial suggestions.
We can set the tone right from the start.
2 – Chemistry Call
If we feel aligned, we’ll schedule a short call to dive deeper.
This is where we sense the energy click, explore what’s really at stake, and see if we’re the right match.
3 – Pre-Work & Exploration
You’ll receive a tailored set of questionnaires and reflections designed to bring clarity before we begin.
This creates a strong foundation for deep, focused work.
4 – Coaching Plan & Activation
Based on your input, I’ll design a personalized roadmap: session flow, tools, milestones, and key focus areas — adapted to your real life, not a template.
5 – Integration & Support
After our core work is complete, you’re not left alone. You get a complimentary 60-minute follow-up session to support implementation, resolve blockers, or spark fresh momentum in your project or path.
Coaching Process
1 – Send Inquiry with Your Needs
You start by sending an email with your needs, goals, or current challenges.
I’ll personally review it and respond with questions, reflections, or initial suggestions.
We can set the tone right from the start.
2 – Chemistry Call
If we feel aligned, we’ll schedule a short call to dive deeper.
This is where we sense the energy click, explore what’s really at stake, and see if we’re the right match.
3 – Pre-Work & Exploration
You’ll receive a tailored set of questionnaires and reflections designed to bring clarity before we begin.
This creates a strong foundation for deep, focused work.
4 – Coaching Plan & Activation
Based on your input, I’ll design a personalized roadmap: session flow, tools, milestones, and key focus areas — adapted to your real life, not a template.
5 – Integration & Support
After our core work is complete, you’re not left alone. You get a complimentary 60-minute follow-up session to support implementation, resolve blockers, or spark fresh momentum in your project or path.
Testimonials
Working with Ivan was a turning point during a complex strategic initiative at Beiersdorf. As a regional expert with deep emotional intelligence and sharp strategic insight, Ivan brought an exceptional ability to translate complexity into clarity. He not only grasped the broader business landscape, but also had a rare talent for sensing what was unsaid: the cultural nuances, team dynamics, and unspoken tensions that often define success or failure.
His approach helped me anchor my vision into actionable, market-relevant strategies across the region. Ivan doesn’t just consult, he partners, challenges, and elevates. His presence in any high-level team or leadership process is an undeniable asset.
Sonja Ungewitter - as CEO in Beiersdorf Adriatic
I’ve had the pleasure of working with Ivan on several occasions, and each time I’ve been impressed by his clarity of thought, emotional intelligence, and ability to perceive what others often miss.
He brings together a rare blend of authentic leadership, sharp business acumen, and a deep understanding of human nature.
His personal journey has given him powerful insight into the emotional and relational challenges that many - especially men-face today.
It’s this unique combination of empathy, strategic vision, and purpose that makes Ivan not only a visionary founder but also an inspiring mentor.
Enzo Losacco - as CEO at Fererro
I had the opportunity to work closely with Ivan in his role as the regional leader for a brand we represented in distribution. While our official collaboration was within a principal–partner business framework, it quickly grew into something much deeper, a relationship shaped by trust, clarity, and sharp strategic thinking.
What stood out to me, beyond the day-to-day results, was Ivan’s ability to look at business through multiple lenses: short-term performance, long-term brand positioning, and, most importantly, the development of people involved. Whether it was leading strategic discussions, challenging assumptions, or helping our teams unlock their own thinking, Ivan always brought a level of presence and insight that made an impact.
Looking back, I realize that much of what he offered us during that time went beyond his formal role. It was, in many ways, business consulting with a structured and intentional coaching mindset, and always focused on growth that lasts.
Lazar Petrović - as CEO at
Delta DMD
LET’S NOT MAKE IT EASY.
LET’S MAKE IT TRUE.
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